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Former Apple store manager says Amazon's in trouble

2020-01-14 12:58:22

Our article today leads us to write about the former Apple store manager who claims that Amazon is in trouble

Why does the former Apple store manager claim that Amazon is in trouble?

To be able to give such an opinion means that the person has enough information, because if it is not verifiable it will simply bring him serious problems. These comments are made by Ron Johnson, with propriety because he had the opportunity to work with Stev Jobs, in such a way that I managed to get a successful time as CEO of J.C. Penney, besides looking closely at the retail industry, managing to detect some turning points, especially emphasizing Amazon who has managed to dominate the retail market for the last 10 years.

Why is the former Apple store manager's opinion that Amazon is in trouble?

Most likely, he emits these words because on the one hand he knows widely the retail markets, especially Amazon's behavior, because his judgment is on his heels, as there are government regulators who remain interested in being snooping, but not to compete with Amazon, if not to place yourself above, and be the first consumer company.

The Yahoo company is one of those models, as it has been able to convert the store network into practically one of the largest assets currently, as the price of Target shares has simply risen considerably, which gives way to profits generated by sales and obviously this brings benefits.

What can we say about the challenges Amazon has faced in relation to competitors?

Amazon has had to face some rivals during the last decade, as companies such as Peloton that have started to open showrooms about potential consumers even when they only have parts to show to buyers. Rival Walmart is a company that is in the process of transformation, which could become a competitor, so the main retail company must reinvent itself, even spend an amount of millions on services, in order to protect itself, and maintain the benefits it has managed to enjoy for a long time.

Another of the companies Amazon must be competent with is Canada Goose, as they have a huge ice box in their stores that helps customers try on jackets that can be used in the Arctic, and best of all, they use The same-day delivery method, even when these stores have almost no inventory, but the efficiency and impact of this retail company has managed to get a perfect impact on the market.

In general terms Amazon must devote itself to reinventing itself to remain active in the market, which is why the former head of the Apple store has clearly indicated that Amazon is in trouble, because there are still no changes in said company that make it stay well above in the retail market

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